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Valen-Heinz Tomato Ketchup Truffles
Date:
09 January 2020
Client:
Heinz
Agency:
Wonderland Communications
Services:
Video + photography
Challenge
PA Assignments were commissioned by Wonderland Communications on behalf of Heinz, to create editorial and social video / photography for their Valentine’s Day content, ‘Valen-Heinz’ Tomato Ketchup Truffles. The aim was to create a buzz around the brand and showcase their partnership with Fortnum & Mason, as well as the product in hand.
Solution
We provided a full production service for this project, including prop styling, set dressing, creative input and content capture. We created a detailed treatment and filmed the ‘making of’ process, as well as filming at Fortnum & Mason to capture the essence of both brands coming together, ensuring brand messaging was hit.
Results
We created an A-Roll, B-Roll, PA edit and two social media edits for each market, resulting in 35+ videos being created for our client. The content was picked up by the likes of Metro and OK magazine.
