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Teneo – National Grid
Date:
23 January 2020
Client:
National Grid
Agency:
Teneo
Services:
Video + photography
Challenge
PA Assignments were commissioned by Teneo on behalf of National Grid, to create editorial and social video / photography content for the launch of National Grid’s power tunnels in North London, celebrating the seven-year, £1 billion project to rewire London – building 32km of tunnels 30 metres underground.
Solution
We filmed at National Grid 1, capturing the tunnels and their role inpowering London’s clean energy transition. To capture brand messaging we interviewed key spokespeople such as the Chief Electrical Engineer and budding engineers on National Grid apprenticeship.
Results
We created two B-Roll’s, three A-Roll’s and eight social media videos, as well as a PA edit. The content was picked up by many online business magazines, energy publications and The Guardian.